About the campaign

Agriculture is the lifeblood of rural and regional Queensland and a fundamental contributor to the state’s society and economy. Every Queensland farmer produces enough food to feed 600 people, 150 at home and 450 overseas. Across Australia, agriculture directly employs 307,000 people while the complete agricultural supply chain, including affiliated food and fibre industries, provide more than 1.6 million jobs to the economy.

Queensland and Australia have the most innovative primary producers in the world – pioneering new technology, leading animal welfare education and carefully balancing production and environmental outcomes. But there are issues standing in the way of our farmers doing the best job they can to feed and clothe Australia and the growing world population. These factors also stop the industry contributing to the economy.

The truth is if something doesn’t change soon, it’ll be too late for communities, for businesses, for individuals – for the very real people who are just like you, but are now living in conditions more reminiscent of some third-world countries. Limited water, lack of connectivity, poor roads and other infrastructure, shortages of, or in some cases no, teachers, police and doctors.